Assistance with marketing, communication and branding course | Coursera Community
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Assistance with marketing, communication and branding course

  • 31 August 2019
  • 2 replies
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Hello fellow learners,

I just joined this forum. It’s great to be here. I need to choose the right course/courses on the topics of marketing communication, branding, advertising and PR. Your assistance would be very useful.

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They are not that different. All of them surround marketing world. First of all, you have to set up a list of priorities in your career/job, so that you can have the answer of what must be your kick off stage, according to your targets.
  • Are you creating a new brand/product? Go get "Branding."
  • Do you already work with marketing and was assigned to creat campaigns by your superiors? Take "Advertising."
  • Do you need to improve your marketing communication, general speaking? "Marketing Communication" might be your choice.
  • You aim to build and maintain a positive public image for your company/organization, creating media, from press releases to social media? Catch up "Public Relations".
I hope you can succeed!
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Hi,

marketing communication, branding, advertising and PR - all of this are quite different topics. First of all, start with the goal, what you would like to do, what kind of problems to solve? Describe your goals and requirements.

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